Governing
the
Corporate
University
Effective
instruction
makes
the
transfer
from
information
presented
to
knowledge
used.
Various
factors
contribute
to
the
ability
of
the
learner
to
remember
new
information
and
incorporate
it
into
practice.
Below
are
a
few
proven
methods
used
to
increase
learner
attention,
retention,
and
knowledge
transfer.
Repetition:
Repetition
is
common
practice
and
contributes
greatly
to
memory.
However,
adult
learners
quickly
tire
of
it.
Repetition
must
take
the
form
of
tasks
and
assignments
that
directly
relate
to
real-world
application.
Emotional
connection:
Whenever
an
event
connects
with
someone
on
a
personal
and
emotional
level
it
is
readily
remembered.
This
emotional
connection
is
arguably
considered
the
strongest
connection
to
new
information
and
its
use.
It
presents
a
sense
of
urgency
and
importance.
Learner
questioning:
When
a
learner
questions
new
information
they
are
making
a
connection
to
existing
knowledge
and
are
more
likely
to
remember
it.
As
the
learner’s
mind
and
thought
process
are
stimulated,
the
new
information
is
evaluated
and
assessed
for
value.
If
it
is
determined
to
have
value,
it
will
enhance
or
even
change
the
learner’s
present
knowledge
and
actions.
Connection
to
present
need:
The
closer
the
information
presented
to
a
learner
is
to
real-world
activities,
the
more
meaning
it
has.
When
learners
are
engaged
in
realistic
tasks
to
learn,
the
likelihood
of
transference
to
using
what
they
learn
is
extremely
high.
There
is
an
immediate
connection
to
present
knowledge
and
the
new
information
is
purposeful.
Learners
relate
to
it
and
perceive
it
as
useful.
Logical
application:
When
presented
information
is
very
close
to
existing
knowledge,
a
logical
and
useful
connection
is
often
made
quickly.
The
most
impressive
learning
is
that
which
causes
the
learner
to
think,
feel
or
act.
This
involvement
with
new
information
is
what
leads
to
new
abilities
and
thought
processes.
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