Proving
Value
Training
assessments
are
performed
to
determine
if
the
learner
has
acquired
the
skills
or
is
displaying
the
behavior
changes
that
the
training
was
developed
for.
If
the
end
results
are
not
the
desired
ones,
the
training
itself
is
evaluated
and
changed.
In
addition
to
the
learning
objectives,
the
training
needs
to
show
a
viable
Return
on
Investment
(ROI).
According
to
Jack
Phillips'
Handbook
of
Training
Evaluation
book,
companies
are
good
at
performing
levels
one
through
four,
but
not
at
determining
the
ROI
for
their
training
costs.
His
5
Levels
of
Evaluation
are
as
follows:
Jack
Phillips:
Five
Level
ROI
Framework
5
Levels
of
Evaluation
Level
Question
-
Reaction
&
Planned
Action:
What
are
participants’
reactions
to
the
program,
and
what
do
they
plan
to
do
with
the
material?
-
Learning:
What
skills,
knowledge
or
attitudes
have
changed,
and
by
how
much?
-
Job
Applications:
Did
the
participants
apply
what
they
learned
on
the
job?
-
Business
Results:
Did
the
on-the-job
application
produce
measurable
results?
-
Return
on
Investment:
Did
the
monetary
value
of
the
results
exceed
the
cost
for
the
program?
Phillips
explains
an
ROI
Process
Model,
which
begins
with
first
determining
the
purposes
for
your
training
evaluation.
The
purpose
determines
the
type
of
data
collected,
type
of
data-collection
method,
the
type
of
analysis,
and
the
communication
medium
for
the
results.
The
type
of
collection
instruments
are
planned
for
early
in
the
ROI
process
and
should
be
familiar
to
the
organization.
Data
for
Levels
one
through
four
is
collected
during
the
training
program
to
accurately
determine
its
effects.
This
data
is
then
converted
to
a
monetary
value.
The
program
cost
is
then
tabulated,
based
on
all
resources
that
contributed
to
it.
The
cost
is
then
used
to
determine
the
ROI.
The
Calculations
ROI
is
calculated
using
the
program
benefits
and
costs.
The
ROI
uses
net
benefits
divided
by
program
costs.
The
value
of
training
is
assessed
according
to
its
fulfillment
of
objectives,
as
well
as
its
value
compared
to
the
resources
used
to
create
and
deliver
it.
Businesses
are
demanding
this
more
and
more.
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